Insights

State of global hotel pricing - H1 2024

Mid–year market snapshot of hotel room rates by Lighthouse

Reports

What is in the report?

  • Examination of global historic, current, and future hotel room prices.

  • Comparison of regional room pricing for H1 2024 versus the same period in 2023 and projected pricing for H2 of 2024

  • Comparison of best and worst performing global destinations for room pricing in H1 2024 versus the same period in 2023 and for H2 of 2024

Why should I read it?

Our comprehensive report offers an in-depth analysis of the key patterns that have emerged in the first half of 2024. We draw comparisons to previous years rates and project what the future holds for the second half of the year.

Navigating the changing terrain of the hospitality market can be challenging. That's why we equip you with valuable room pricing insights from across the globe, so you can better understand your position in this ever evolving industry.

The upward trajectory of hotel room rates, which began in 2022 and continued well into 2023, reaching and sometimes surpassing pre-pandemic levels, has experienced softening in the first half of 2024.

Yet, there are always disparities across regions, with some destinations standing in defiance of broader global trends, boasting above-average rates. We also uncover fascinating trends that are shaping the travel and hospitality landscape, vital for your revenue management efforts.